1 A Fantastic Retro Poster for 'The Paperboy' from Director Lee Daniels

We've only heard about Lee Daniels' adaptation of The Paperboy, based on Peter Dexter's novel of the same name, through various casting stories, but now the 2012 is kicking off its marketing campaign with a fantastic poster that calls back to films from the 1970's or even book covers from that same decade. Complete with a faded color and the period setting to go with it, this is one of the more original attempts to sell a film like this that we've seen in a long time. Zac Efron looks a bit like James Dean (or a young Ron Eldard) and John Cusack (replacing Tobey Maguire) just looks creepy with that guy-liner. See it below!

Here's the first official "retro" poster for Lee Daniels' The Paperboy, courtesy of RopeofSilicon:

Lee Daniels (Precious) directs The Paperboy adapted from Peter Dexter's novel of the same name which follows Ward James (Matthew McConaughey), a Miami Times reporter who returns to his hometown to investigate the murder of a local sheriff who is eventually helped by his younger brother Jack (Zac Efron) as they investigate the possible wrongful conviction of a man on death row. Throughout the process Jack falls for the woman (Nicole Kidman) whom the convict (John Cusack) has been romancing through prison correspondence. No official release date has been set, but the film will likely hit theaters sometime in 2012.